Sustainability: Simple Modern Announces New Recycled Drinkware Line, Revive;  Expands into Whole Foods Market with Exclusive Partnership

Simple Modern, a leading producer of premium drinkware and consumer products, is pleased to announce its new line of 100-percent recycled stainless-steel drinkware, Revive, exclusively available at its new retail partner, Whole Foods Market, at more than 150 stores nationwide. 
 
The new, environment-friendly drinkware includes five Treks and four Summit water bottles, and the line currently will be sold exclusively at Whole Foods. The recycled stainless-steel drinkware, which became available at the end of March at all Whole Foods Market locations, is the only recycled water bottle option at Whole Foods.  
 
“We are so excited to provide a water bottle with 100-percent recycled stainless steel to our customers, and we’re equally excited to begin this partnership with Whole Foods Market,” said Kelley Treadwell, Simple Modern retail account manager. “Like us, we know our customers want sustainable products, and partnering with retailers that align with our goal to increase sustainability and limit single-use plastics is the perfect way to launch this new eco-conscious line of products.” 
 
Not only is Revive the first 100-percent recycled stainless steel drinkware for Simple Modern, three of the nine new products feature designs exclusive to the new Revive line. Products will vary at each Whole Foods Market store, but all retail locations will include the new drinkware. 
 
“We are so excited to offer this earth-friendly drinkware at all of our Whole Foods Market retail locations,” Whole Foods Market CEO Jason Buechel said. “Offering high-quality, low-environmental impact products directly aligns with the Whole Foods brand, and we know this product launch will be a great opportunity to continue to give our customers options to help them live according to their values while also promoting ways we can reduce our impact on our world.” 
 
See the full Revive drinkware options exclusively at the Whole Foods Market website.